Opportunities - Every Day I'm Branding Inc.

Social Media Manager – Freelance Opportunity

Are you an experienced social media and content strategist seeking a welcoming and exciting opportunity?

Every Day I’m Branding Inc. is looking to add a dynamic, self-starter to our team to help us build impactful social media content for small businesses within our community and beyond!

Responsibilities include:

Working with our lead Strategist to create aligned and compelling social media strategies
Creating and bringing life to monthly content calendars including a combination of strategic photo and short form video content paired with action-inspiring copy
Researching and Implementing hashtag and keyword strategies to enhance account growth and reach
Authentically engaging with client audiences and seeking out potential audiences to encourage engagement, collaborations and community development
Analyzing monthly reports to offer valuable insights to optimize performance

Requirements & Skills:

Proven expertise as a Social Media Manager/Strategist (Minimum of 3 years preferred, but will also consider newer applicants if supplied reference material aligns with desired output)
Extensive knowledge of popular social media platforms including Facebook, Twitter(X), Instagram, Tiktok, LinkedIn, and Pinterest
Proven track record of achieving KPIs such as website conversions, engagement, and follower growth

Keen awareness of industry trends, new digital technologies and social media best practices
Hands-on experience in utilizing social media for both brand awareness and conversion
Ability to identify target audience preferences and create content tailored to their needs
Deadline-oriented with a focus on producing measurable results

Additional skills we are looking for:

Ability to work independently and stay on task
Photo and Video skills for social media – must be comfortable visiting client sites to capture content with a keen understanding of angles and lighting
Ability to take constructive criticism and pivot when necessary
Ability to ‘run with the role’, make it your own and offer insight and feedback
Experience using Canva and CapCut would be an asset
Personable, with a great social rapport of your own

As this role includes onsite client visits, candidates must be located in the Halifax Regional Municipality.

Please note: This is a freelance opportunity, meaning you would be an independent contractor, submitting an invoice to us each month. The position pays $25-30/hour depending on experience with roughly 25 hours/month to start and the opportunity for additional hours after the first 2 months probationary period is complete. This role doesn’t supply equipment or cover operating costs, so you will need your own mobile device and/or camera, computer and internet access.

If you’re interested in applying for the role, please fill out the application form below.

Name *

First

Last

Email *

How long have you been working in Social Media Management? *

Describe your experience with Social Media Management, focusing on your approach to content creation: *

Which platforms are your favourite to create for and why? *

What do you feel makes for an impactful social media post? What do you incorporate into your content creation to achieve this? Breakdown how you approach still photo posts vs short form video. *

What do you consider to be the key areas of success when it comes to social media performance? and why? *

Please share the URL for an Instagram Profile you have managed *

Please include any additional account URLs on any platform you'd like to share:

When is your earliest available start date:

Please include any additional information that you feel might be useful to this position here: